Author Archive

Get your copy of the Good Online Policy-Making Guide

Ben Witnall - April 14th, 2010

We made these rather nice 24-page booklets full of advice and examples about connecting people with decision-making online.  We’d like to share them with you.  There are 100 up for grabs.  If you’d like your own copy, drop me a line and we’ll post one out to you.

online policy making guide Get your copy of the Good Online Policy Making Guide

Direct sales

Ben Witnall - April 8th, 2010

The elevator pitch:
We’ve got three companies (Delib, Rubber Republic, Viral Ad Network) with great offerings and long lists of targets.  We’re after a little more help to directly connect the two.  We’re looking for one or two enthusiastic people who love selling – who can come in, understand what we’ve got to offer and enjoy telling people in our markets about it every day.  Together, we’ll make our clients and our team happy.

We want to quickly find the best sales people we can who fit our culture so we’ll be running simultaneous trials.  We plan to have about five promising applicants come into our Bristol office and work alongside each other for two weeks.  Successful trialists will join our team on a longer-term basis.

The work:
For two full weeks, you’ll join our friendly team in our Bristol studio. You’ll hit the ‘phones and spend your day talking to organisations we want to work with – this could be anyone from local government to international advertising agencies.  We’re looking for you to prove you’ve got what it takes to talk intelligently, clearly and persuasively with our target markets – that you’ve got the ability to drum up interest, generate leads and build up a healthy sales pipeline.

The responsibilities:
It’s pretty simple: we have a large addressable market and we want to have productive conversations with people within it about how we can help them. Your responsibility will be to generate leads, covering lots of ground amongst our target audiences whilst maintaining our reputation for providing great, useful service. It’s not a difficult sell, these are good offerings that have been proven to work, with a long list of happy clients; we just need help to spread the word.

What you’re like:
It’s all about intelligent selling. If you don’t love talking to people, responding to enquiries and closing deals, this isn’t the job for you. Beyond that, you’ll need to be self-motivated and well-organised, able to put your head down and press on with a big pile of work under your own steam. We’d also like it if you were the sort of person who could enjoy having lunch with us.  You should have a degree and preferably some background in marketing/sales.

The rewards:
Immediately, if you’re invited to come for the two week trial, we’ll pay you at £6/hour.

Beyond that, there’s the possibility of part- or full-time work starting at about £14k p/a pro rata – plus a healthy bonus based on the profit of each job.

The people you’d work closest with:
Ben, our marketing man; Adam, our existing sales guy; Gez, Michaela, Kirk, Rory, Ian and Ally, our account handlers.

The view from the coal face:
‘Fun, flexible, foning’ – Adam

How to apply
:
Please send your CV and a covering letter to Corwin: corwin.bainbridge@teamrubber.com

Delib’s Dialogue App makes debut at GSA webinar

Ben Witnall - February 26th, 2010

We were excited this week to have the opportunity to introduce Delib’s Dialogue App to a whole bunch of US government staff at a GSA webinar. It was slightly strange talking to an audience that you can’t see or hear but I think it went well. We set up a demo especially for the occasion – check it out at http://www.dialogue-app.com/gsa-demo

You can also take a look through our slideshow if you want:

Hopefully, it got people thinking about how they can use the internet to improve their decision-making/policy processes anyway :)

The Dialogue App is another cool thing built in the open source web framework Plone.

Prefer to spell it Dialog App? We’ve got you covered :)

At last! YouTube rolls out comment search

Ben Witnall - October 19th, 2009

Here it is: http://www.youtube.com/comment_search

Now you can monitor all the LOLs and WTFs to your heart’s content…

Thanks to Mark Pack

I like

Ben Witnall - September 2nd, 2009

http://techcrunchies.com

What? I’m a busy boy – I don’t have time to write fully-fledged blog posts or go searching the internet for statistics…

Team Rubber days out: Delib’s democracy debate

Ben Witnall - July 1st, 2009

We went to Parliament and had us a debate. Check out the pics over at Flickr

the panel and the audience

Safes on a crane

Ben Witnall - May 7th, 2009

More exciting even than a Samuel-L.-Jackson-starring, internet-co-authored horror-thriller flick is surely the Team Rubber Bristol office move.  Today’s dramatic development was that people came and took away some of our safes (don’t go getting heisty on us, they’re for looking after public consultation stuffs) using a crane, hence ’safes on a crane’.  Geddit?  ‘Safes’… ‘on a crane’?  Come on, that’s good.  Anyway.  Here is a picture:

safes on a crane Safes on a crane

Notice Andy’s ‘truck’ in the background, which is approximately the size of a safe, though almost certainly not as hard to break into (it doesn’t have any doors).

Everybody loves the sunshine

Ben Witnall - March 20th, 2009

Rrrrrrepost! From the Delib blog:

It wasn’t long ago at all that I was getting the fright of my life trying to drive my car on six inches of solid ice and we were blogging about how the internet was awash with people talking about the snow.  Skip forward a few weeks and now the hot topic (pardon the pun) is that the sun’s come out – hooray!

Personally, I love that a little bit of sun puts a smile on everybody’s faces – and, of course, the great British tradition of talking about the weather is just as true for the internet as it is for the tea break or the awkward, chance social encounter in the street.  For a bit of fast feelgood Friday afternoon opinion research, then, I thought I’d see what Twitter search would turn up on the topic of ’sun’.  I tried out the advanced search to see what came back for the word ’sun’, displaying a ‘positive attitude’ (tweets including smilies, aww) within 15 miles of Bristol and Soho (to see which Delib office was among the happier, hipper crowd of smiley Twitterers).

Perhaps unsurpisingly, there’s more volume from the London lot, but that’s by the by: just reading a couple of these made me happy by being able to share a little bit in the joy of others.  I reckon everyone should generate a local RSS feed in the same way and subscribe to it as a kind of instant-life-affirmer…  Or you can just have a look at my results for Bristol and for Soho.

Sunny tweets

P.S. Spotify is also providing me with free Badly Drawn Boy and Beach Boys – happy days, indeed.

Diagrams are sweet

Ben Witnall - February 27th, 2009

Rrrrrrepost! From the Delib blog:

I love diagrams. Everybody loves diagrams. They’re like the tangy bits in those chewy sweets, the little extra bit of zing that keeps you tantalised right the way through a pitch or presentation. So as a little treat, I thought I’d dip into the dusty jar of old documents and dig out a handful of Delib diagrams from the past few years. I’m not saying these are our greatest diagrams or convey the heart of what we’re about; no, like the best pick ‘n’ mix, this is a fairly arbitrary selection in a completely arbitrary order – just enjoy! (N.B. in some cases, names have been erased to protect the innocent/client).

Fig. 1: the oval of participation
Engagement - participation diagram

Fig. 2: the internets
Seeding cloud diagram

Fig. 3: Delib vs. the ladder of participation (v. old – as you can tell by the colour scheme)
Ladder of participation diagram

Fig. 4: boxing out a custom build
Site plan boxes diagram

Fig. 5: do cross the beams (of online and offline consultation)
Criss-crossing offline and online diagram

Rubber Republic start a bit of scaremongering for Friday the 13th

Ben Witnall - February 13th, 2009

How’s this for a timely story? Our Rubber Republic wing has been commissioned by Paramount and MEC Global to run an online PR campaign that will fuel anticipation of the latest release in the iconic ‘Friday the 13th’ series of horror movies.

The purpose of the campaign is to start online conversations about the film, which hits cinemas across Europe on Friday 13th February — that’s today, folks!  The campaign’s focused on five major European territories: the UK, France, Italy, Germany and Spain (EFIGS to the ITKs).

We’ve been equipped with a provocative and interactive viral film to get people talking: http://www.travelwithus.tv. In the clip, you join a ‘live’ webchat with a slightly fearful lady backpacker before she is, ahem, *cut off*.  You can also customise the clip to send a delightful personalised message straight from Jason to your friends — or enemies.

The campaign follows the good work we did last year with the viral promotion for Paramount’s ‘Tropic Thunder’.  We’ve also been engaged to undertake a major online seeding campaign for the hugely anticipated ‘Watchmen’ which is released in cinemas next month.

Rory reckons: ‘Paramount are pioneering what can be done within digital social-media and viral channels. They have recognised that the film can start well before the viewer gets to cinema – it’s very exciting to be part of this when we can offer people genuinely engaging content.’