BeerSphere and SXSW’s Final Day Delights

Ian Ochiltree - March 17th, 2009

I recently attended the popular digital advertising get-together “BeerSphere” at SXSW. In my opinion the best networking has always been built on beer but even more-so when it involves those cool digital people who have mobile devices which allow them to follow you on Twitter whilst you *boilk* away together.

“Are you on Twitter?” is the new “do you have a business card?”

Yet I’m also someone who prides himself on a traditional Patrick Bateman-esque prideful despatch of a business card. However, being socially connected through Twitter has been particularly useful in keeping in touch with those I’ve stumbled upon throughout SXSW. You can play it by ear on what talks to go to and what bars are the most happening. It’s also great to know that these people you meet won’t be so easily lost in an old business card holder.

Looking forward to “Building Strong Online Communities” talk today with the Reddit and Fark folk plus a Chris Anderson keynote. I shall surely return bearing new social media gubbins to muse.

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